Today’s the day, West Coast and Chicago!

The Spa Week® Fall 2010 Spa Directory has officially launched online for the West Coast and Chicago (MAP), and all the participating spas and $50 treatments are available for the world to see! Our Spaweek.com homepage also got a TOTAL makeover – what do you think? We’re batting our lashes like we just got $50 lash extensions.

Here’s what you do now:
1. Go to Spaweek.com
2. Click on your state or region in the Spa Directory list on the left-hand side
3. When it prompts you to sign up, either enter your email address (if you’ve done this already) or fill out the quick form
4. Browse through all the participating spas and treatments offered – you can filter to find specific treatments
5. Call the spa directly to book your appointment(s)!

Don’t delay… Spa Week® isn’t ’til September 13-19 (and October 11-17 everywhere else), but with Murphy’s Law always in place, you know the spas and appointments YOU want the most will book up the fastest. May the best spa-goer win! (By that we mean everybody.)

And in case you’re a little stressed out about the whole racing analogy… let’s end on this note:

OFFICIAL DATES AND INFO FOR SPA WEEK® FALL 2010:

West Coast, Arizona, Vegas & Chicago: September 13th – 19th

East Coast, Midwest, Denver & Canada: October 11th – 17th

WHAT IS IT? It’s your week to experience luxurious, exotic and healthful spa treatments for just $50 a piece at over 1000 spas across the US and Canada. From hot stone massages and oxygen facials to teeth whitening, waxing and acupuncture, the possibilities are endless. Discover something new you love! Watch last year’s promo video to learn how it all works. (Fall 2010 promo video, coming soon!)

HOW DO I TAKE PART? The official Spa Week Directory goes live August 16th, 2010 for the West Coast and September 13th for the East Coast. That’s when you’ll find out exactly which spas in your area are participating and what $50 treatments they’re offering, and when you’ll be able to start booking all your appointments. They book up fast! Make sure you’re SIGNED UP now to receive all Spa Week® news and updates.

IN THE MEANTIME… Take advantage of our monthly Spa Deals and enter to win a $500 Spa Week Gift Card!

The video of everything you need to know about Spa Week Spring 2010… what better place to tell you than from inside the spa, mid-hot stone massage and pore extraction?

It’s not too late to book YOUR $50 Spa Week appointments! Spa Week is April 12th – 18th, when luxurious massages, facials, scrubs, pedicures, Botox, slimming treatments, Vajazzling and so much more are available for just $50 a piece (Normally $75 – $500 treatments).

Visit spaweek.com to browse the full list of treatments in your region, and call up to book before the week is over!

Be a good friend! Maybe it’s because they’ve been working overtime and need a break, maybe it’s because they’re pregnant and could really benefit from a prenatal massage… or maybe all that bamboo is starting to show up on their face. Whatever it may be, send an e-card to remind your friends and family that Spa Week® is coming, and that the best appointments are booking up the fastest. They will thank you! For this and other Spa Week e-cards, visit our Spa Week e-card collection.

SPA WEEK® Spring 2010 is fast approaching!

Mark your calendars: April 12 – 18, 2010

For many spa-goers... it’s been their favorite holiday since 2004. It’s a week of $50 massages, facials, acupuncture, waxing, laser hair removal, med-spa treatments like Velashape™ and Sudatonic™, hair and beauty appointments, body wraps and SO much more. It’s the time of year to experiment with new spas, try new treatments, and go buck-wild in relaxation and wellness.

For spas… it’s another story. A wonderful holiday indeed, but to get ready for their busiest week of the year, spas have to be prepared! And before it all begins, they’ve been in touch with one of the spa enthusiasts on our friendly and professional team of Spa Week Reps. If you are a spa interested in joining the phenomenon becoming part of the Spa Week event and our fully-integrated marketing program, please contact me: michelle @spaweekmedia.com and I will connect you to the Spa Week rep in your region. Or, you may reach us at 212.352.8098— just tell us where you’re calling from!