If you watch TLC’s What Not to Wear you’re familiar with world-renowned hairstylist Nick Arrojo. His long list of accomplishments include, at 21 being the youngest assistant creative director in Vidal Sassoon’s history, education director at New York’s Bumble and Bumble Salon and eventually opened his own salon, Arrojo Studio.

After his successes as a stylist Nick launched a line of products ranging from shampoo and conditioner to styling sprays. His concept for the Arrojo product was simple:

“We want the consumer to be able to pick it up and know exactly what it does inside ten seconds and, as hairdressers working on the salon floor everyday, it had to match our own high expectations of product performance. We rigorously tested and refined each formula until we were completely happy.”

The end result is a no-fuss, high-quality line of hair products, affordable for the average beauty consumer.

I love Arrojo’s Value Kits – super-duper low prices for products I actually use! Score.